From Business Development to Marketing and Sales.

Best selling author Hans Peter Bech writes about The Path From Business Development to Marketing and Sales.

Check out the full story here: https://tbkconsult.com/path-business-development-marketing-sales/

If you are a business developer, then you do not have a sales target, because your job is not to generate revenue. Your job is to discover the value proposition which a sufficiently large number of customers will buy into over the coming 6 to 24 months.

Hans Peter Bech

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